gr8fuldoug

Leica Geovid Sale I just came from the Leica booth at the SHOT Show and they informed me that sometime in the next few months they will be releasing a Geovid HD. These will run from $2345.00 - $2995.99. I asked if it would be OK to run a promotion on the current Geovid and was given the go ahead to run them on sale, so..... Leica 8x42 Geovid Yards @ $1949.99 Leica 10x42 Geovid Yards @ $1999.99 Leica 8x56 Geovid Yards @ $2249.99 Leica 15x56 Geovid Yards @ $2349.99 These are all brand new with the Leica USA Warranty. Please feel free to call with any questions.

More Info From Bushnell: GENERAL INSTRUCTIONS The DOA reticle gives hunters a series of aiming points that correspond to various black powder and centerfire loads. These aiming points, combined with our innovative Rack Bracket, allows hunters to expand their effective range while also aiding in field judging whitetail or mule deer at extended distances. Bushnell would like to stress that these tools are only as good as the time spent practicing with them. Nothing can replace quality firing range time and becoming comfortable shooting at each of the prescribed yardages, while noting bullet placement. It is imperative for the hunter to spend time at the range, gaining familiarity with the reticle and how it works with their firearm and bullet load. Ballistic performance can vary depending upon a number of factors, including barrel length, powder type, bullet type, and numerous weather/atmosphere related variables. THE DOA 250 RETICLE – For Muzzleloaders Scopes with the DOA 250 are designed to be sighted-in at 100 yds, with aiming points every 50 yds, out to 250 yds. The top of the reticle’s bottom post represent approximately 300 yds. The shooter can use either .45 or .50 cal ammunition, and either 100 grains or 150 grains of Triple 7 pellets. The ballistic chart provided below is an abbreviated version of the more complete one available online at: http://www.bushnell.com/customer_service/ manuals/rifle.cfm The scope must also be set to the proper magnification for the reticle’s ballistic feature to function properly. In the case of a 3-9x 40mm scope, the power change ring must be set at 9x for the ballistic function and Rack Bracket to work correctly. How To Use the Reticle: 1. Sight in at 100 yds on any magnification setting 2. Determine distance to target. For the best accuracy in determining distance, utilize a Laser Rangefinder. 3. Set the scope’s magnification to 9x (9 power). 4. Place the appropriate aiming point on the desired target. If the target was determined to be at 175 yds, hold directly between the 150 yd aiming point and the 200 yd aiming point. THE DOA 600 RETICLE – For Centerfire Rifles Designed to be used with today’s most popular centerfire rifle cartridges, the DOA 600 reticle is intended to be sighted in at 100 yards, and provides aiming points at every 100 yd increment, out to 600 yds. The user can sight-in at 100 yds on any magnification setting, but for the ballistic reticle feature to function properly, the scope’s magnification must be set to the correct power. The correct settings for the scopes that include the DOA reticle are as follows: If your scope is a: 3-9x40 4-12x40 2.5-16x42 4.5-30x50 Use this power setting: 9x 12x 16x 20x How To Use the Reticle: 1. Sight in at 100 yds on any magnification setting 2. Determine distance to target. For the best accuracy in determining distance, utilize a Bushnell Laser Rangefinder (Scout 1000 ARC, Legend 1200 ARC). 3. Set the magnification to the appropriate setting. 4. Place appropriate aiming point on the desired target. If the target is determined to be at 350 yds, hold directly between the 300 yd aiming point and the 400 yd aiming point The DOA 600 reticle will work with any of the following ammunition loads: .223 Win 55 gr .243 Win, 95 gr. . 25-06 Rem 115 gr .270 Win, 130 gr. . 270 WSM, 150 gr. .7mm Rem Mag, 150 gr. This is only a partial list of the ammunition that the reticle is ballistically matched to. For a complete list of all ammunition compatible with the DOA 600 reticle technology, please visit: http://www.bushnell.com/customer_service/manuals/rifle.cfm HOW THE RACK BRACKET WORKS In an effort to help hunters, Bushnell looked at issues that had confronted many of them in the field. Field judging deer, especially via magnified view, can be exceedingly difficult. To help with the field judging of whitetails and mule deer we have incorporated a series of lines that extend out from each aiming point. Each lines measures 24 inches at the respective distance. There will also be two “hash marks” on each line that measure 17 inches between them. Why did we choose 24” and 17”? After extensive research it was determined that 24 inches represents the average width of a mule deer’s ears and 17 inches was the average width of a whitetail’s ears. Given proper time to judge an animal, a hunter can now get an estimate of rack width, and possibly even tine length. Rack Bracket estimations are for reference only and may not be exact. Make note that it is the sole responsibility of the hunter to make the final determination on any animal they decide to harvest. Please refer to your local and/or state regulations regarding antler width standards for harvested animals. It is the hunters responsibility to be knowledgeable of and abide by all game regulations. The Rack Bracket System Size him up and put him down with the Rack Bracket. Based on scope set at highest power. For example, a 3-9x scope would need to be at 9x for Rack Bracket accuracy. 24" – All extended yardage crosshairs measure 24," the tip-to-tip distance between an average mule deer’s ears. Judgement – Use the 24" and 17" measurements to gauge the buck’s width. If the ears fit, you have an accurate estimation of range. 17" – The hash marks on each extended-yardage crosshair indicate the distance between an average whitetail’s ears. 1. Determine the distance to a whitetail or mule deer. For the most accurate distance measurement, use a Bushnell Laser Rangefinder (for best results, a model with angle range compensation (ARC) is recommended- for example, the Scout 1000 ARC, Legend 1200 ARC, etc). 2. Turn the scope’s power ring to the appropriate position. 3. If the distance matches one of the prescribed aiming points you can utilize the Rack Bracket to gauge antler width.

The New Dead On Accurate (DOA) Reticle from Bushnell Unleashed: the world’s most lethal long-range reticle and field-judging device in one. Dramatically stretch your effective range and judge a buck’s trophy quality in record time. Extended yardage aiming points enable you to shoot with lethal precision out to 600 yards with a rifle (DOA 600) and 250 yards with a muzzleloader (DOA 250). Both have Rack Bracket reference lines for sizing up whitetail and mule deer antlers. It all adds up to a whole new level of drop-dead certainty and fewer excuses at the moment of truth.

$900.00 Off - Zeiss Victory 10x32 FL T* with LotuTec We need to make some room for the upcoming demo deliveries. With SHOT, SCI & NRA all around the corner we figured we would pick out a few items and regularly post them at HUGE Savings. We're starting this with the Zeiss Victory 10x32 FL T* LotuTec Binocular which new is $2199.99 and we're offering a show sample, in your choice of Green or Black, @ only $1299.99. A $900.00 savings. These come with everything a new one would, including the Zeiss Lifetime Warranty. If you have any questions please feel free to give us a call. Thank you for your continued support.

Leica CRF 900 Yards, #40517, for only $429.99 - New In keeping with our promise to find great deals in 2009 we just cut a deal with Leica allowing us to offer new Leica CRF 900 Yards for only $429.99. Please feel free to give us a call or visit our website to place an order. Thank you for the continued support.

PRESS RELEASE Vortex. The Force of Optics. Continuing on the amazing success of the Diamonback Series of binoculars, Vortex announces a newly expanded, and enhanced line with superior performance in the field. With an already huge field of view, the largest in its class, the Diamondback delivers exceptional views thanks to the phase corrected high index prisms, and now the improved anti-reflective coatings increase the light transmission by over 7%, adding precious extra time in the field. Diamondback now employs an aggressive diamond checker pattern, for a sure grip in any condition. This reliable and rugged binocular is built on a solid alloy housing. Waterproof, fogproof, and O-ring sealed. These new Diamondbacks are now purged with argon gas, known for it’s superior protection and added life giving properties. The extra large and precise focus wheel is easy to use, even with gloves. The new line includes many sizes: 8x28, 10x28, 7x36, 9x36, 8x42, 10x42, 8.5x50, 10x50 and 12x50 configurations. ============================================================= VORTEX INTRODUCES THEIR PREMIUM-PERFORMANCE RAZOR HD SPOTTING SCOPE Vortex Optics’ new Razor HD 20-60x85 Spotting Scope delivers a level of optical quality, resolution and color fidelity previously available only in scopes costing twice the price. With a MSRP of $2,000 (and an anticipated street price of $1,600), the new Vortex is packed with the same optical technologies and performance features as the most prestigious European brands. Built in Japan, the Razor HD features sophisticated triple apochromatic objective lens, with two elements precision-ground from high-definition (HD) optical glass. The result is an almost total elimination of chromatic aberration across the entire field of view, so there’s no “fringing”, degradation of resolution, or dilution of color fidelity at longer viewing distances. The Razor HD is also designed and constructed to achieve its diffraction limit, the theoretical maximum resolution obtainable relative to the size of its objective lens. Combined with an oversized 85mm objective, the Razor HD provides an unusally bright, crisp view with accurate color reproduction in even the dimmest light of dusk and dawn. Other performance features include a die-cast magnesium alloy body with full body armor for strength and light weight, and 100% waterproof/dustproof/fog proof construction purged with argon gas to prevent internal fogging and corrosion. All exterior lenses are protected by ArmorTek, an ultra hard, scratch resistant fluorine compound that repels oil, dirt and corrosive salts of fingerprints. Rugged internal focusing is achieved with a fast and precise dual-focus feature. ============================================================= VORTEX EXPANDS THE AWARD WINNING VIPER® BINOCULAR SERIES Awarded the coveted “Best of the Best” by Field & Stream Magazine, the Vortex Viper series now includes three new mid size choices; 6x32, 8x32 and 10x32. The new Vortex 32mm binoculars are built on rugged chassis, which are low in weight, and easy to handle. With 100% waterproof/fog proof/shockproof construction, the Vipers feature non-slip rubber armor, multi-position tapered eyecups, and an easy-to-adjust locking diopter ring. Every Viper is covered by Vortex’s legendary lifetime VIP Warranty. Viper binoculars are engineered with Vortex’s advanced X-Factor Vision system: a revolutionary combination of XD (Xtra-low dispersion) glass that is fully multi-coated with Vortex’s proprietary XR scratch resistant coatings - and matched to premium, phase-corrected BaK4 roof prisms for incredible brightness, image detail and high resolution. ============================================================= VORTEX INTRODUCES THE HIGH-POWERED KAIBAB BINOCULAR Named in honor of the famous North Kaibab plateau, home of some of the country’s largest mule deer, Vortex Optics’ new Kaibab 15x56 HD binoculars deliver an exceptional, high-powered stereoscopic view for serious western big game hunters. The Kaibab’s feature Vortex’s advanced HD Optical System, a combination of sophisticated optical engineering, advanced multi-layered XR lens coating, and XD (extra-low dispersion) glass in the objectives. All exterior lenses are protected by ArmorTek, an ultra-hard, scratch resistant fluorine compound that repels oil, dirt and corrosive salts of fingerprints. The result is a high-powered binocular with exceptional color fidelity and resolution of the finest detail. Bright, crisp and clear, the new Kaibab offers a level of optical quality and performance that was once found only in European binoculars selling for up to twice the price. So, when hours of glassing with high-powered binoculars is the preferred hunting tactic, it takes both serious patience and the highest quality optics like Vortex’s new Kaibab 15x56mm binoculars to consistently locate your next western trophy. ============================================================= VORTEX ® INTORDUCES A VERSATILE NEW RED DOT SCOPE ™ Vortex’s all new, feature-rich StrikeFire red dot scope comes with a choice of rings for either shotgun or AR mounting. This compact, waterproof and shockproof red dot is built on a rugged, nitrogen-purged 30mm aluminum alloy tube with an extra-high recoil rating - tested with .375 H&H Magnum for 1,000 rounds. The StrikeFire quickly switches between red and green dots, which are both adjustable for intensity. Parallax free past 50 years and unlimited eye relief for quick target acquisition results in pinpoint repeatable accuracy at all ranges. The lens are fully-multi-coated and protected with flip-up lens caps. Finish is a non-glare, black matte. “We pulled out all the stops when designing our new StrikeFire,” explained Paul Neess, Vortex’s account manager. “Hunters and AR shooters are very demanding when it comes to picking their optics, and ours stand up to the very best - and at a better price!” ============================================================= VORTEX® OFFERS TWO NEW RETICLES IN THE VIPER 6.5-20X50 RIFLESCOPE. Listening to the needs of long-range hunters and target shooters looking for rugged, high quality rifle scopes, Vortex Optics is proud to add the Dead Hold BDC and Mil-Dot reticles to the popular 6.5-20x50 model in their top-of-the-line Viper series. Using Vortex’s premium XR full multi-coatings and XD grade glass, the Viper hits an incredible 95% light transmission accompanied with spectacular image resolution. This scope has all the bells and whistles; a one-piece 30mm main tube for increased durability and extended elevation adjustment travel, tall, precise finger adjustable and resettable turrets, and convenient left side focus adjustment to prevent parallax error while remaining in the prone position. To insure durability, repeatability and smooth operation, high-grade components such as copper/ cobalt- beryllium springs and fluoropolymer Teflon resin bushings are used in the adjustment springs and erector tube mechanisms. “There’s no question that hunters are demanding new reticles to meet the challenges of changing hunting conditions and increased ranges of today’s modern ammunition”, explained Joe Hamilton, Vortex’s sales manager. “We think these new reticle offerings will better meet the needs of today’s hunting and shooting consumer – not to mention the avid hunters here at Vortex!” About Vortex Optics: Vortex Optics designs, produces and Globally distributes a complete line of binoculars, riflescopes, spotting scopes, tripods and accessories. With a dedication to exceptional quality and value, backed with an unconditional, unlimited lifetime VIP warranty, and supported by ongoing customer service, Vortex is rapidly emerging as a leading brand in the sports optics market.

They are supposedly, superior quality to the razor line. The price on those will be $1199.99

Welcome to 2009 and the Leica CRF Price Drop. The Leica CRF-900 is now $479.99 and the Leica CRF-1200 is now only $599.00. Happy New Year

Minox BV 8x42 BL This is a special deal on the Minox BV 8x42 BL that has a slight color imperfection in the rubber armor coating, for only $159.99. These are new binoculars that usually sell for $289.00, however, there was a run where the green rubber armor coating did not color perfectly (where have I heard this before?) and we bought them all up. Here's the Minox description of these binoculars: Binoculars from MINOX not only offer the latest technology and excellent quality in all its product ranges, but also feature an excellent cost to benefits ratio. With the “Value Line“ the optical specialists at MINOX show once again that quality is very affordable. Here the BV 8x42 BR show the many renowned design features and functions of the latest MINOX sport optics. These binoculars are ideal for the price conscious outdoor enthusiast – whether travelling, being involved in sport, watching an event, hunting or looking at nature of every kind. Satisfaction at an affordable price is guaranteed by the modern optical systems of the BV 8x42 BR. These binoculars feature multicoated lens elements which reduce glare to a minimum and provide exceptionally high light transmission as well as neutral colour rendition of the subject in view. Thanks to the roof prisms with phase correction coating the user can enjoy an image with high detail rendition and rich in contrast – even in poor light conditions. Available with a 8x or 10x magnifica-tion these new MINOX BV binoculars are the perfect low cost alternatives for nature observers, hunters and birders. Featuring an exceptionally slim design helped by the use of modern roof prisms and with an excellent grip thanks to their rubber armouring, the binoculars rest comfortably in your hands. The sturdy body ensures the reliable operation of the internal optical system and precision mechanism which are fully protected against dust and water through an innovative sealing technology. The BV 10x42 BR is water-tight preventing the penetration of moisture up to a pressure of 0.5 bar or a depth of down to five meters in water. The nitrogen gas filling also provides permanent protection against internal corrosion and prevents fogging of the optical surfaces, even with extreme temperature fluctua-tions. The outer shape of the new BV binoculars is the work of VOLKSWAGEN-Design. This cooperation of MINOX and the VW designers has already been recognised many times with prestigious awards for the design of binoculars and spotting scopes. With their extended exit pupil and twist-up rubber eyecups with click stops the BV line can also be adjusted very well to the individual re-quirements of people wearing glasses. Therefore spectacle wearers can enjoy a full field of view that is sharp right to the edges. Technical data Magnification: 8x Front lens diameter: 42 mm / 1.65 in Exit pupil: 5,25 mm / 0.21 in Field of view: 389 ft / 1000 yds, 7.4° Eye relief: 18 mm / 0.71 in Close distance: 1,2 m / 3.94 ft Diopter adjustment: -4 up to +8 dpt Geom. twilight number: 27.6 Operating temperature: 14° up to 122° F Waterproof: yes, down to 3m / 9.85 ft Height, Width, Depth: 5.5 x 5.0 x 2.0 in Weight, approx: 780 g / 27.5 oz We also have these available at the same price in the Minox BV 10x42 BL Please feel free to give a call to discuss this or any other product.

PRESS INFORMATION Latest Rifle Scopes of the Swarovski Z6 Generation Swarovski Optik announces the Z6 (i) 2.5-15x44 which extends the successful generation of Z6 riflescopes. The 15x magnification with parallax correction and HD Optic provides the hunter with the necessary reliability for shots at long distances, particularly in difficult, rough terrain or hunting where weight and distance come into play. In January 2007, Swarovski Optik revolutionized the hunting market and launched rifle scopes with 6x zoom. For the hunter this means a field of view that is larger, a magnification range that is higher and an eye relief that is longer than the competition. All these features make the Z6 models universally usable and the perfect companion for all types of hunting, from still-hunting to long-range shooting. The Z6 series is being supplemented by another versatile model in the Z6 (i) 2.5-15x44, the hunter now has a rifle scope which enables high precision with a smaller objective reticle, which is specifically designed for long distance shooters, will also be available. Perfection in any light Swarovski Optik announces the Z6 3-18x50 which extends the successful generation of Z6 riflescopes. It offers all the revolutionary benefits of the Z6 and is particularly wellsuited for hunting in poor light conditions. The HD optic and 3rd turret parallax correction ensures an accurate target image at any distance. The 3x magnification offers the security of a large field of view combined with the 18x magnification is very helpful for very long range shots. The Z6 models universally usable and the perfect companion for all types of hunting, from still-hunting to longrange shooting. The Z6 series is being supplemented by another versatile model in the Z6 3-18x50, the hunter now has a rifle scope which enables high precision even in poor light conditions. The BR Reticle, which is specifically designed for long distance shooters, will also be available. "This new very versatile magnification scope extends our very successful family of Z6 rifle scopes, and will be an excellent addition to the American shooter. We are very excited to bring this product to market," commented Albert Wannenmacher, CEO of Swarovski Optik North America.

PENTAX ANNOUNCES DCF NV BINOCULAR SERIES PENTAX Imaging Company announced a new binocular series with the renowned PentaBright™ technology assuring superior image quality. Available in 8x36 and 10x36 models, the PENTAX DCF NV offer the perfect combination of a semi-compact design with bright optics ideal for all around use. With high resolution, phase-coated and super-reflective coated roof prisms that provide high contrast images, the DCF NV models feature fully multi-coated lenses to increase light transmission and color quality. Each model offers a fiber reinforced polycarbonate design that makes these binocular models extremely lightweight and durable. The rubber covered exterior of the DCF NV models provides a sure grip and protects the internal mechanisms, and the inner-focus optical design adds to the durability. The helicoid eyepiece ring with four click stops provide the most comfortable eye relief including long eye relief for viewing with or without glasses. A click-stop adjustment locks in the right eyepiece diopter for easy operation.

PRESS INFORMATION I have received this from Swarovski and I am passing it along, as I will be doing with all new product announcements. Swarovski Optik Presents 25-50xWW Eyepiece Swarovski Optik has added to its eyepiece range a 25-50xWW, which will be available in April 2009. In addition to a weight of only 10.4 oz, this new wide-angle eyepiece offers an impressive comfortable wide-angle view across the entire magnification range. A unique optical system with aspherical lens ensures an edge-to-edge viewing experience in sharp detail. The special advantages of this new technology lie in the long eye relief, large field of view and impressive image quality. The long eye relief at 17 mm helps for very comfortable viewing and the field of view increases by approximately 25% over the magnification range. Like all Swarovski Optik eyepieces it is watertight and can be fitted to all the spotting scopes of the ATM-HD/STM-HD and ATS/STS series. The eyepieces including protective covers and bayonet fitting cap, are not supplied as standard, but can be ordered separately. Clay Taylor, Naturalist Marketing Manager says, “This new eyepiece will literally change the way we look at things through spotting scopes. The superior optical quality combined with the technical features make this a wonderful eyepiece for both viewing and digiscoping.”

They say Spring delivery @ $739.00

PENTAX ANNOUNCES PIONEER II AND GAMESEEKER 5X LINES OF RIFLE SCOPES PENTAX Imaging Company has announced two new lines of rifle scopes – the Pioneer II® and the Gameseeker™ 5X series. The Pioneer II improves on its rugged predecessor by improving the optical design to give a brighter, sharper image. The Gameseeker 5X provides the maximum versatility in an affordable yet high quality rifle scope. The PENTAX Pioneer II series features the Pioneer II 3-9x40 and 4.5-14x42 options. Each model includes solid one piece, one inch tube construction that makes these scopes extremely durable. Waterproof and nitrogen-filled for the most extreme weather conditions, these models feature fully multi-coated optics with PentaBright™ technology for a sharp, clear image. The one-quarter M.O.A. finger adjustable turrets make sighting-in accurate and fast, and the quick focus style eyepiece quickly adjusts the focus to match the user’s eyes. Each model is available with the popular Penta-Plex reticle. The Gameseeker 5X offers 3-15X magnification and a large, 50mm objective to gather optimum light for a bright, clear image. This versatile zoom range is ideal for the widest range of shooting situations without compromising image quality. Also featuring one inch, one piece tube construction, the PENTAX Gameseeker 5X rifle scope is extremely durable and fully waterproof for the most extreme hunting situations. Each scope is nitrogen-filled to prevent internal fogging of optical elements, and the fully-multi-coated optics with PentaBright technology help increase light transmission to deliver sharp, clear images. The one-quarter M.O.A. finger adjustable turrets make sighting-in accurate and fast, and the quick focus style eyepiece adjusts focus to match the user’s eyes. This model is available with the popular Penta-Plex reticle.

PRESS INFORMATION Here's more new product info from Swarovski. Please feel free to call us with any questions. The New Swarovski Optik ATM-HD / STM-HD Spotting Scopes With Magnesium Technology Uncompromising Optical Perfection Swarovski Optik announces the ATM-HD/STM-HD magnesium spotting scopes; the new magnesium technology means considerably lower weight with maximum stability. Rugged, compact and corrosion-resistant, the observation spotting scopes are able to withstand harsh conditions. The easy-to-handle full surface rubber armouring provides perfect protection against external impacts. The lens coatings in the new ATM-HD/STM-HD series have been further optimized guaranteeing maximum transmission. They deliver impressively high-contrast images even when light conditions are poor. The new Swarovski Optik 80mm and 65mm HD spotting scopes are both available with straight and angled bodies. Due to the use of fluoride containing HD lenses, the ATM-HD/STM-HD models offer even higher contrast images with razor-sharp outlines without annoying color fringing (chromatic aberration). The scopes are dustproof and watertight. The nitrogen filling ensures that the lenses do not fog up and as a result, they can be used in the most severe weather conditions. The SWAROTOP and SWARODUR coatings ensure the best transmission and life-like color reproduction. SWAROCLEAN, a coating that enables effortless removal of stubborn dirt such as watermarks, insect repellents or tree resin is also on all models. Many easy to use accessories are available such as the Camera adapters: the DCA and DCB, and telephoto system TLS 800. A stay-on case, Lens Cleaning Set, balance rail, tripods and tripod head FH 101 round out this product line.

PRESS INFORMATION As these releases come to us I'll do my best to get them posted in order to keep you up to date on new product. Swarovski Optik Presents Latest Rifle Scope of the Z6 Generation: Perfection in Any Light Swarovski Optik announces the Z6(i) 2.5-15x56 which extends the successful generation of Z6 riflescopes. It offers all the revolutionary benefits of the Z6 and is particularly well-suited for hunting in poor light conditions. The HD optic and 3rd turret parallax correction ensures an accurate target image at any distance. We will also be presenting our Ballistic Turret that is easily adjustable by the shooter to suit their individual shooting requirements. In January 2007, Swarovski Optik revolutionized the hunting market and launched rifle scopes with 6x zoom. For the hunter this means a field of view that is larger, a magnification range that is higher and an eye relief that is longer than the competition. All these features make the Z6 models universally usable and the perfect companion for all types of hunting, from still-hunting to long-range shooting. The Z6 series is being supplemented by another versatile model in the Z6(i) 2.5-15x56, the hunter now has a rifle scope which enables high precision even in poor light conditions. Like all the other Z6 models, the Z6(i) 2.5-15x56P is available with and without reticle illumination. The BR Reticle, which is specifically designed for long distance shooters, will also be available. "This new high-magnification scope extends our very successful family of Z6 rifle scopes, and will be an excellent addition to our 30mm line. The Z6 was a great product launch for us and the response to this new generation of riflescopes has been wonderful," commented Albert Wannenmacher, CEO of Swarovski Optik North America

PRESS INFORMATION As these releases come to us I'll do my best to get them posted in order to keep you up to date on new product. Swarovski Optik Presents the EL 32 Traveler Series: A New Dimension in Observation Swarovski Optik announces the EL 32 Traveler series. This new version of the EL 32 has been designed with the world traveler in mind. This rugged magnesium housed binocular will now be available in a brown external housing. A brilliant optic, with exceptional large field of view and maximum eye relief for comfortable viewing. The fast and precise focusing wheel enables the user to move quickly when focusing on objects at a distance or up close. This airtight, dustproof and watertight binocular will make the perfect travel companion in any weather condition. It will be available in both the 8x and 10x power. Easy to use accessories are available such as the matching strap and functional bag round out this product line. "This new very exciting product scope extends our very successful family of EL line, and will be very appealing to the traveling markets. We are very excited to bring this product to market," commented Dean Capuano, Communication Manager for Swarovski Optik North America.

We just received a shipment of the Vortex StrikeFire Red Dot in both Hunter and AR-15 versions. Since these have been on backorder from Vortex for so long I thought I would put a post up. Happy Holidays.

Get it in time for Christmas We would like to assist in making sure that your orders are delivered to you by Wednesday. With this in mind, any Sports Optics item orders (Binoculars, Spotting Scopes, Rangefinders or Riflescopes) over $350.00 received today and tomorrow will automatically be upgraded to Fed Ex 2nd Day Air (as long as we are shipping to a USA street address). If you please the order thru our Camera Land Website when we process the order we will upgrade the shipping to Fed Ex 2nd Day Air so just choose the standard Fed Ex option and we'll handle it from there or feel free to call us with your order. This cannot include PO boxes as Fed Ex cannot deliver to them. We are in today until 6 and tomorrow from 9-5 to answer questions. Happy Holidays.

Camera Land's Holiday Daily Blowout, Day 14 We have been working with all of our suppliers to find items we can offer at crazy low prices for the holidays. With this in mind we will be trying to post something everyday. Today's post is for a Minox BV 10x42 BL Binocular #62168, that has a slight color imperfection in the rubber armor coating, for only $159.99. These are new binoculars that usually sell for $299.00, however, there was a run where the green rubber armor coating did not color perfectly (where have I heard this before?) and we bought them all up. Here's the Minox description of these binoculars: Binoculars from MINOX not only offer the latest technology and excellent quality in all its product ranges, but also feature an excellent cost to benefits ratio. With the “Value Line“ the optical specialists at MINOX show once again that quality is very affordable. Here the BV 10x42 BR show the many renowned design features and functions of the latest MINOX sport optics. These binoculars are ideal for the price conscious outdoor enthusiast – whether travelling, being involved in sport, watching an event, hunting or looking at nature of every kind. Satisfaction at an affordable price is guaranteed by the modern optical systems of the BV 10x42 BR. These binoculars feature multicoated lens elements which reduce glare to a minimum and provide exceptionally high light transmission as well as neutral colour rendition of the subject in view. Thanks to the roof prisms with phase correction coating the user can enjoy an image with high detail rendition and rich in contrast – even in poor light conditions. Available with a 8x or 10x magnifica-tion these new MINOX BV binoculars are the perfect low cost alternatives for nature observers, hunters and birders. Featuring an exceptionally slim design helped by the use of modern roof prisms and with an excellent grip thanks to their rubber armouring, the binoculars rest comfortably in your hands. The sturdy body ensures the reliable operation of the internal optical system and precision mechanism which are fully protected against dust and water through an innovative sealing technology. The BV 10x42 BR is water-tight preventing the penetration of moisture up to a pressure of 0.5 bar or a depth of down to five meters in water. The nitrogen gas filling also provides permanent protection against internal corrosion and prevents fogging of the optical surfaces, even with extreme temperature fluctua-tions. The outer shape of the new BV binoculars is the work of VOLKSWAGEN-Design. This cooperation of MINOX and the VW designers has already been recognised many times with prestigious awards for the design of binoculars and spotting scopes. With their extended exit pupil and twist-up rubber eyecups with click stops the BV line can also be adjusted very well to the individual re-quirements of people wearing glasses. Therefore spectacle wearers can enjoy a full field of view that is sharp right to the edges. Technical data Magnification: 8x Front lens diameter: 42 mm / 1.65 in Exit pupil: 5,25 mm / 0.21 in Field of view: 389 ft / 1000 yds, 7.4° Eye relief: 18 mm / 0.71 in Close distance: 1,2 m / 3.94 ft Diopter adjustment: -4 up to +8 dpt Geom. twilight number: 27.6 Operating temperature: 14° up to 122° F Waterproof: yes, down to 3m / 9.85 ft Height, Width, Depth: 5.5 x 5.0 x 2.0 in Weight, approx: 780 g / 27.5 oz Please feel free to give a call to discuss this or any other product. BTW, All of these Daily Specials will remain available to you thru the end of the month or until supplies run out. Happy Holidays from your Camera Land family

Camera Land's Holiday Daily Blowout, Day 13 We have been working with all of our suppliers to find items we can offer at crazy low prices for the holidays. With this in mind we will be trying to post something everyday. Today's post is AMAZING. Here's the skinny..... Swarovski has discontinued some riflescopes and they also had a bunch of show samples that were never mounted and are in as new condition. Everything comes in the original boxes with full warranty. #57009 PH 1.25-4X24 #24N - CD Discontinued @ $999.99 #57015 PVI 1.25-4x24-SR-Circle Dot Discontinued $1049.99 #57016 PH 1.25-2x24-SR-24 Discontinued $749.99 #57023 PH 1.5-6x42-L-4A Show sample $999.99 #57035 PVI 1.5-6x42-SR-Circle Dot Discontinued $1299.99 #57036 PV 1.5-6x42-SR-4a Discontinued $849.99 #57045 PH 2.5-10x42-L-Plex Show Sample $1099.99 #57061 PV 2.5-10x56-SR-4 Discontinued $999.99 #57063 PH 2.5-10x56-L-4A Show Sample $1249.99 #57065 PH 2.5-10X56-L-PLEX Show Sample $1249.99 #57085 PH 3-12x50-L-Plex Show Sample $1199.99 #57089 PH 3-12X50-L-4-NK Show Sample $1199.99 #57091 PV 3-12x50-SR-4A Discontinued $999.99 #57098 PV-N 3-12x50-SR-NA-4 NK Discontinued $1399.99 #57220 PH 4-16x50-L-4A Show Sample $1299.99 #57221 PH 4-16X50-L-PLEX Show Sample $1299.99 #57227 PH 4-16X50-L-BR Show Sample $1349.99 #49360 Swarovski Weaver Cross Slot Adapter $65.00 with purchase of a scope Please feel free to give a call to discuss this or any other product. BTW, All of these Daily Specials will remain available to you thru the end of the month or until supplies run out. Happy Holidays from your Camera Land family

Camera Land's Holiday Daily Blowout, Day 12 We have been working with all of our suppliers to find items we can offer at crazy low prices for the holidays. With this in mind we will be trying to post something everyday. Today's post is for a Zeiss Victory Diavari 3-12x56 T* #66 Illuminated with Lotutec Coating #521745-9966 for only $1499.99. These are new scopes that were sent to a trade show to be sold. Not all of them sold so we are discounting the regular price of $2099.99 down $600.00 to $1499.99. There are 6 of these available at this price so it's first come first shipped. Zeiss Victory 3-12x56 T* VM/V Say hello to one of the most powerful variables of its type. You get 12x performance and a dazzling field-of-view in a package that's much lighter and more manageable than you'd anticipate. The 56mm objective helps produce an exit pupil so large, it's a breeze to find your sight picture quickly. This is truly the kind of scope that makes you hunger for the hunt. Technical Data Magnification 3-12x Objective diameter (mm) 56mm Exit Pupil 14.7-4.7 Twilight Factor 8.5-25.9 FOV/100 yds. 37.5-10.5 ft. Eyerelief 3.54" Center tube diameter 30mm Objective tube diameter 62mm Eyepiece tube diameter 40mm Length 13.54" Weight 18.38 oz. Please feel free to give a call to discuss this or any other product. BTW, All of these Daily Specials will remain available to you thru the end of the month or until supplies run out. Happy Holidays from your Camera Land family

Winner Chosen - Next Drawing is for a Minox Digiscope DCM Set and 6 runner ups will receive the Minox #62171 BV 8x25 BRW waterproof binocular. Drawing will be on January 26th. The grand prize of the New Minox DCM Digiscope Set is a GREAT Prize. The Pentax drawing has ended. Congratulations to our winner Steve L. winner of the Pentax PF-65 ED II Spotting Scope. As an extra added bonus we pulled a few extra names. These runner ups have won a Pentax Papilio 6.5x21 Binocular Congratulations to the runner ups: George W. of Biggamehunt.net Ben G. from Post Card Ad Fred S. of 24hourcampfire.com Dale G. of Sportsman's Mailing Ken A. of Snipershide.com Jess R. of Archerytalk.com Our next drawing for the New Minox DCM Digiscope Set + the runner ups prizes of a Minox BV 8x25 BRW Part# 62171 will be on January 26th. Please go to our website, www.cameralandny.com and enter. Past entries will not be in this drawing. To keep the drawing available to those that continue to have an interest, each contest winner will be drawn from entries for that contest period. Are you our next winner? What are you waiting for? Just go and sign up. There is no purchase required and we are not selling your info to anyone. Congratulations to our latest winners.

Camera Land's Holiday Daily Blowout, Day 11 We have been working with all of our suppliers to find items we can offer at crazy low prices for the holidays. With this in mind we will be trying to post something everyday. Today's post is for a new Zeiss Victory 8x20B T* P* with Cloth Case for only $349.99, but you have to call in to get this deal as it is too low a price to post on our website. If you prefer to order it from the website mention this post in the note area and we will issue a $50.00 refund when your order gets processed. Zeiss Victory 8x20B T*P* Part# 522035 Pocket binoculars with 8x magnification. Waterproof, push-pull eyecups and rubber armoring in the grip area. Ideal for traveling and sightseeing. Technical Data Magnification 8x Objective diameter (mm) 20 Field of view 351 Diopter Adjustment +/-3 dpt Twilight factor 12.6 Exit pupil (mm) 2.5 mm Height 4 inches Width 3.82 inches Weight 7.9 ounces Please feel free to give a call to discuss this or any other product. BTW, All of these Daily Specials will remain available to you thru the end of the month or until supplies run out. Happy Holidays from your Camera Land family

Camera Land's Holiday Daily Blowout, Day 10 We have been working with all of our suppliers to find items we can offer at crazy low prices for the holidays. With this in mind we will be trying to post something everyday. Today's post is for The Olympus Stylus SP565, however, it is best if you call Doug or Neil with your order as the Special is the Olympus Stylus SP565 with a 1 GIG XD Memory Card, a Case, 4 Rechargeable Batteries and Charger for only $369.99, but you have to call in to get that deal. Please feel free to give a call to discuss this or any other product. BTW, All of these Daily Specials will remain available to you thru the end of the month or until supplies run out. Happy Holidays from your Camera Land family